Morris Material Handling
Africa’s Lifting LegendWriter: Matthew StaffProject Manager: Arron Rampling Morris Material Handling has spent more than 60 years developing a reputation and brand loyalty within Africa, leveraging more than a century’s worth of expertise to become a living legend in an ever-diversifying range of domains.Committed to providing engineered material handling solutions across a variety of industries in sub-Saharan Africa, from its South African base, the Company has expanded to comprise both the manufacture and supply of specialised lifting equipment via its two divisions; Morris Material Handling and Crane Aid.The global Morris Cranes Group was established in 1884, paving the way for Morris Material Handling SA (Pty) Ltd to break into what was a rapidly evolving South African sector in 1952. Since then, Morris has become a name synonymous with consistency of quality cranes, excellent maintenance credentials and a portfolio of projects carried out for equally renowned businesses in the region.Ultimately, what Morris has fostered is a concerted client and employee loyalty stemming from operational excellence both internally and externally, leading to the legend status that it enjoys to this day.The Company says: “By choosing Africa’s lifting legend you tap into a wealth of knowledge, dedicated experience and industry knowhow, and you enjoy peace of mind knowing that your material handling solution brings value to your business.”Continuous improvementThroughout Morris’s development on the continent, the Company has found a balance between diversification of its service range, while staying true to the offering that made the business so successful in the first place.Traditionally, its reputation has stemmed from its crane provision,…