Lonrho, easyGroup to open first 'easyHotel' in Africa
Lonrho, easyGroup to open first ‘easyHotel’ in AfricaBritish entrepreneur and Easyjet founder Sir Stelios Haji-Ioannou is expanding his orange hotels brand to Africa, with a budget property in Johannesburg developed with FTSE-listed conglomerate Lonrho.
'easyHotel by Lonrho' on De Korte Street will offer 60 great bedrooms across seven floors.
The budget hotel, which will open next Tuesday, is the first site to be developed under a 20-year franchise agreement between Lonrho and easyHotel.com, which allows for 50 hotels to be opened by 2016.
There are 15 easyHotels, owned by Sir Stelios's easyGroup, including seven in London.
easyHotel is the latest addition to the Lonrho Hotels portfolio, joining the Hotel Cardoso - Maputo, Leopard Rock Hotel & Championship Golf Course - Mutare, Grand Karavia - Lubumbashi, Grand Hotel Kinshasa and Lansmore Masa Square - Gaborone.
"easyHotel is all about simple comfort and great value, so I'm delighted to open our first African hotel in Johannesburg," Sir Stelios said in a statement. "The city has a wealth of attractions for leisure and business visitors and this new easyHotel will allow them to enjoy the best of Johannesburg, without the expense. I'm confident that easyHotel fans will soon be putting South Africa on their destinations wish list. I look forward to working closely with Lonrho as we bring quality, value-for-money services to Africa."
Lonrho CEO Geoffrey White added, "This new project between Sir Stelios and Lonrho starts the roll-out of easyHotels.com by Lonrho throughout Africa. This will be the first of many hotels specifically designed to provide an international standard hotel room at a budget price. The opening of our first hotel venture with easyGroup at the heart of Johannesburg CBD, demonstrates Lonrho Hotels' corporate objective of operating hotels in Africa's high demand, high growth destinations."
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